Dіrесt Rеѕроnѕе Advertising Examples Direct response аdvеrtіѕіng is any type оf аdvеrtіѕіng thаt gеtѕ a rеѕроnѕе уоu саn mеаѕurе - a filled-out соuроn rеturnеd, a сlісk оn аn еmаіl link, a phone саll. In оthеr wоrdѕ... that gets реорlе tо ask fоr more іnfоrmаtіоn, or gеtѕ thеm tо buу аѕ a dіrесt rеѕult оf thе аdvеrtіѕіng. Alѕо knоwn as "ассоuntаblе advertising," dіrесt … [Read more...]
Dan Kennedy And Direct Response Marketing
Dan Kennedy And Direct Response Marketing Dan Kennedy and Direct Response Marketing are synonymous: To think of one, is to think of the other. I have recently discovered Dan Kennedy's books and that of his student and now business partner; Bill Glazer. I have read two, and now busy with my third, and I can't put them down. An online search lead me to GKIC - the company they … [Read more...]
Small Business Success Secret
Small Business Success Secret What is the best small business success secret? Small business success is not all that common. Most small businesses fail. In fact, 98% of small businesses fail. To achieve small business success, here are a few things to consider: The overwhelming majority of people are dead wrong in their thinking, beliefs, strategies and actions when it … [Read more...]
The 10 Commandments of Direct Marketing
The 10 Commandments of Direct Marketing And how to get started with Direct Marketing Direct Marketing should be the norm for small businesses because it fits them perfectly. However, the truth is that most small business try to emulate big business advertising. They also copy competitors in the hope that at least they know what to do and how to advertise, … [Read more...]